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Grotesk D,sans-serif;font-size:10vw;line-height:.9;text-decoration:none;transition:color .2s,-webkit-text-stroke .2s;display:inline-block}._footerText_blgto_1470:hover{color:#ff6eb5;-webkit-text-stroke:0px transparent}._footerMeta_blgto_1487{justify-content:space-between;margin-top:5rem;font-size:.85rem;display:flex}._footerLegal_blgto_1494{opacity:.4;margin-top:1.5rem;font-size:.7rem}._kbd_blgto_1500{color:inherit;vertical-align:middle;border:1.5px solid #f4f5f080;border-bottom-width:3px;border-radius:3px;margin-right:.25rem;padding:.2rem .4rem;font-family:Die Grotesk B,sans-serif;font-size:.7rem;font-weight:500;line-height:1;display:inline-block}@media (width<=1024px){._heroLower_blgto_91{grid-template-columns:1fr;gap:2rem}._heroImageWrap_blgto_379{min-height:42vh;max-height:52vh}._evidenceGrid_blgto_495{grid-template-columns:repeat(2,1fr)}._evidenceCard_blgto_502{border-bottom:1px solid #efefef1a;border-right:none}._evidenceCard_blgto_502:nth-child(odd){border-right:1px solid #efefef1a}._evidenceCard_blgto_502:last-child,._evidenceCard_blgto_502:nth-last-child(2):nth-child(odd){border-bottom:none}._resultsGrid_blgto_1351{grid-template-columns:repeat(2,1fr)}._resultItem_blgto_1358{border-bottom:1px solid #efefef1a;border-right:none}._resultItem_blgto_1358:nth-child(odd){border-right:1px solid #efefef1a}._resultItem_blgto_1358:last-child,._resultItem_blgto_1358:nth-last-child(2):nth-child(odd){border-bottom:none}._researchLayout_blgto_818{grid-template-columns:1fr;gap:3rem}._wireframeText_blgto_1153{grid-template-columns:1fr;gap:2rem}._showcaseRow_blgto_1289{grid-template-columns:repeat(2,1fr)}._sectionTitleXL_blgto_807{font-size:clamp(3rem,13vw,134px)}._insightQuote_blgto_1137{font-size:clamp(2.5rem,8vw,96px);line-height:1.1}._insightInner_blgto_1123{padding:0 3rem}._carouselItem_blgto_690{width:48vw}._carouselCard_blgto_708{aspect-ratio:16/10;width:100%;height:auto}._carouselCaption_blgto_698{white-space:normal;width:100%}}@media (width<=768px){._carouselEmoji_blgto_646{display:none}._carouselItem_blgto_690{width:85vw}._carouselCard_blgto_708{aspect-ratio:16/10;width:100%;height:auto}._carouselCaption_blgto_698{white-space:normal;width:100%}._lightboxImg_blgto_762{width:calc(100vw - 40px);max-width:calc(100vw - 40px);max-height:calc(100vh - 8rem)}._lightboxArrow_blgto_779{position:absolute;bottom:9rem}._lightboxArrowLeft_blgto_800{left:calc(50% - 5rem)}._lightboxArrowRight_blgto_801{right:calc(50% - 5rem)}._hero_blgto_29{padding:5rem 1.25rem 0}._challengeHeadlines_blgto_434{margin-bottom:1.25rem}._heroTop_blgto_40{flex-direction:column;gap:.4rem;margin-bottom:1.5rem}._heroLower_blgto_91{gap:1.5rem;margin-top:1.5rem}._heroLowerLeft_blgto_301{gap:1.5rem;padding-bottom:2rem}._heroImageWrap_blgto_379{min-height:32vh;max-height:42vh}._challengeSection_blgto_399{padding:5rem 1.25rem}._challengeBody_blgto_467 p{font-size:17px}._insightInner_blgto_1123{padding:0 1.5rem}._insightQuote_blgto_1137{font-size:48px;line-height:46px}._evidenceSection_blgto_482{padding:5rem 1.25rem}._evidenceGrid_blgto_495{grid-template-columns:1fr}._evidenceCard_blgto_502{border-bottom:1px solid #efefef1a;border-right:none}._evidenceCard_blgto_502:nth-child(odd){border-right:none}._evidenceCard_blgto_502:last-child{border-bottom:none}._section_blgto_411{padding:5rem 1.25rem}._wireframeGrid_blgto_1167{grid-template-columns:1fr;gap:1.25rem}._wireframeFpoWide_blgto_1183{grid-column:1}._showcaseRow_blgto_1289,._resultsGrid_blgto_1351{grid-template-columns:1fr}._resultItem_blgto_1358{border-bottom:1px solid #efefef1a;border-right:none}._resultItem_blgto_1358:nth-child(odd){border-right:none}._resultItem_blgto_1358:last-child{border-bottom:none}._sectionTitleXL_blgto_807{font-size:clamp(2rem,11vw,134px)}._carouselWrapper_blgto_620{padding:18rem 1.25rem 1.25rem}._carouselFixedHeader_blgto_628{padding:0 1.25rem;top:5rem}._processContainer_blgto_102{display:none}._footer_blgto_1432{padding:5rem 1.25rem 2rem}._footerMeta_blgto_1487{text-align:center;flex-direction:column;gap:.5rem}._footerNav_blgto_1432{flex-direction:column;align-items:flex-start;gap:1rem;padding:2rem 1.25rem}}@media (width<=480px){._hero_blgto_29{padding:4.5rem 1rem 0}._section_blgto_411,._challengeSection_blgto_399,._evidenceSection_blgto_482{padding:4rem 1rem}._carouselWrapper_blgto_620{padding:3.5rem 1rem 1.5rem}._insightInner_blgto_1123{padding:0 1rem}._insightQuote_blgto_1137{font-size:48px;line-height:46px}._heroChiclets_blgto_316{gap:.4rem}._heroChiclet_blgto_316{padding:.3rem .7rem;font-size:.7rem}._takeaway_blgto_1395{grid-template-columns:2rem 1fr;gap:1rem;padding:2rem 0}}._inWithNewSection_blgto_1856{color:#fff;background:#000;border-bottom:none;padding:8rem 2rem 10rem}._inWithNewHeader_blgto_1863{text-align:center;flex-direction:column;align-items:center;gap:1.5rem;margin-bottom:5.4rem;display:flex}._inWithNewHeader_blgto_1863 ._sectionTitle_blgto_553{color:#fff}._inWithNewHeader_blgto_1863 ._carouselSubcopy_blgto_662{color:#ffffffb3}._inWithNewGrid_blgto_1881{flex-direction:column;gap:7rem;max-width:1100px;margin:0 auto;display:flex}._inWithNewRow_blgto_1889{align-items:center;gap:5rem;display:flex}._inWithNewRowReverse_blgto_1895{flex-direction:row-reverse}._inWithNewText_blgto_1899{flex-direction:column;flex:1;gap:1rem;display:flex}._inWithNewItemTitle_blgto_1906{letter-spacing:.02rem;color:#fff;text-transform:none;font-family:Die Grotesk D,sans-serif;font-size:2.25rem;font-weight:700;line-height:1.1}._inWithNewItemDesc_blgto_1916{color:#ffffff80;font-family:Die Grotesk B,sans-serif;font-size:1rem;font-weight:700;line-height:1.65}._inWithNewImageWrap_blgto_1924{cursor:pointer;border-radius:16px;flex:1.6;overflow:hidden;box-shadow:0 16px 56px #00000080}._inWithNewImage_blgto_1924{width:100%;display:block}@media (width<=768px){._inWithNewRow_blgto_1889,._inWithNewRowReverse_blgto_1895{flex-direction:column;gap:2.5rem}._inWithNewItemTitle_blgto_1906{font-size:1.5rem}._sectionCarousel_blgto_613{height:auto;overflow:visible}._carouselWrapper_blgto_620{height:auto;padding:2rem 0 2.5rem;overflow:visible}._carouselFixedHeader_blgto_628{padding:0 1.25rem 1.5rem}._carouselViewport_blgto_673{-webkit-overflow-scrolling:touch;scroll-snap-type:x mandatory;scroll-behavior:smooth;scrollbar-width:none;-ms-overflow-style:none;flex:none;width:100vw;margin-left:calc(-50vw + 50%);scroll-padding-left:20px;scroll-padding-right:20px;overflow:scroll visible}._carouselViewport_blgto_673::-webkit-scrollbar{display:none}._carouselTrack_blgto_682{align-items:flex-start;height:auto;padding-top:40px;padding-left:20px;padding-right:20px;transform:none!important}._carouselItem_blgto_690{scroll-snap-align:start}._carouselItem_blgto_690:last-child{scroll-snap-align:end}._researchLayout_blgto_818 ._sectionTitle_blgto_553{font-size:clamp(2rem,11vw,134px)}._researchLayout_blgto_818 ._sectionHeader_blgto_544{margin-bottom:1.5rem}._sectionTinted_blgto_534 ._sectionTitle_blgto_553{font-size:clamp(2rem,11vw,134px)}._sectionTinted_blgto_534 ._sectionHeader_blgto_544{margin-bottom:1.5rem}._testingLayout_blgto_957{grid-template-columns:1fr;gap:2rem}._testingVideo_blgto_973{height:280px}._testingResults_blgto_1031{grid-template-columns:1fr}._testingResultsHeaderGroup_blgto_1042,._testingResultsCopy_blgto_1069,._testingResultsImage_blgto_1099{grid-area:auto/1/auto/-1}._testingOutro_blgto_991{width:100%}._resultsSection_blgto_2047{flex-direction:column;display:flex}._resultsSection_blgto_2047 ._sectionHeader_blgto_544{order:0}._resultsSection_blgto_2047 ._miniStatTrap_blgto_579{order:1;margin-bottom:1.75rem}._resultsSection_blgto_2047 ._designText_blgto_1235{text-align:left;order:2;max-width:100%;margin:0 0 2.5rem;font-size:16px;line-height:1.9}._resultsSection_blgto_2047 ._resultsCta_blgto_1246{order:3}._resultsSection_blgto_2047 ._sectionTitle_blgto_553{font-size:clamp(2rem,11vw,134px)}._resultsSection_blgto_2047 ._sectionHeader_blgto_544{margin-bottom:1.5rem}._footer_blgto_1432{padding-bottom:7rem}._footerMeta_blgto_1487{display:none}._footerText_blgto_1470{white-space:normal;text-align:center;color:#0000;-webkit-text-stroke:1px #efefef;font-size:18vw}._footerText_blgto_1470:active{color:#af0;-webkit-text-stroke:0px transparent}._resultsImageGrid_blgto_1195{grid-template-columns:1fr;padding:0 1.25rem 4rem}._researchImages_blgto_875{flex-direction:column;gap:1rem;height:auto;margin:0;padding:0;display:flex;overflow:visible}._researchImage_blgto_875{width:100%;position:static;transform:none!important}._surveyImages_blgto_921{flex-direction:column;gap:1rem;height:auto;margin-top:2rem;display:flex;overflow:visible}._surveyCard_blgto_928{width:100%;position:static;transform:none!important}}._gate_b5iqk_1{color:#efefef;background:#000;justify-content:center;align-items:center;min-height:100dvh;padding:2rem;font-family:Die Grotesk B,sans-serif;display:flex}._form_b5iqk_13{text-align:center;flex-direction:column;align-items:center;gap:.85rem;width:100%;max-width:340px;display:flex}._label_b5iqk_23{letter-spacing:.14em;text-transform:uppercase;opacity:.4;font-size:.72rem;font-weight:500}._heading_b5iqk_31{margin-bottom:.5rem;font-family:Die Grotesk D,sans-serif;font-size:clamp(2rem,6vw,3rem);line-height:1}._input_b5iqk_38{color:#efefef;text-align:center;background:#ffffff0f;border:1px solid #fff3;border-radius:999px;outline:none;width:100%;padding:.85rem 1.5rem;font-family:Die Grotesk B,sans-serif;font-size:1rem;transition:border-color .2s}._input_b5iqk_38::placeholder{color:#ffffff4d}._input_b5iqk_38:focus{border-color:#ffffff80}._actions_b5iqk_60{gap:.6rem;margin-top:.4rem;display:flex}._submit_b5iqk_66,._secondary_b5iqk_67{cursor:pointer;border-radius:999px;padding:.85rem 2rem;font-family:Die Grotesk B,sans-serif;font-size:.95rem;font-weight:600;transition:opacity .2s,background .2s}._submit_b5iqk_66{color:#000;background:#efefef;border:none}._secondary_b5iqk_67{color:#efefef;background:0 0;border:1px solid #ffffff4d}._secondary_b5iqk_67:hover{background:#ffffff14}._submit_b5iqk_66:hover{opacity:.8}._shake_b5iqk_97{animation:.4s _shake_b5iqk_97}@keyframes _shake_b5iqk_97{0%,to{transform:translate(0)}20%{transform:translate(-10px)}40%{transform:translate(9px)}60%{transform:translate(-6px)}80%{transform:translate(4px)}}